Enterprise Africa is a digital and glossy print magazine that is distributed to over 110,000 business professionals across every industrial sector on the continent. In his opening letter to readers, the editor Joe Forshaw enthuses: “We also hear from CapeRay Medical, the innovative and exciting Cape Town-based medical engineering company that is almost ready to start commercially manufacturing its Aceso imaging systems that help detect breast cancer. This is a company that can change people’s lives for the better and is searching for market opportunities and partners around the world.”
The article takes its title from a quote by CapeRay’s CEO, Kit Vaughan: “We’re on the cusp of releasing our machine into the market so it’s an exciting time.” Enterprise Africa does not charge its subscribers for the magazine, but instead relies on advertising revenue as its business model. We are grateful that two of our business partners supported the publication of our article by placing an advertisement. Underwriters Laboratory (UL) is the Notified Body that is currently auditing our Aceso system for the CE Mark, while the Industrial Development Corporation, which prides itself on being “Your partner in development finance,” has been the major investor in CapeRay.
When you read the article, you will notice that it has been delivered on issuu, a free online platform that has 100 million active readers per month and over 30 million publications. Each month the Enterprise Africa cover features a business leader whose company is profiled in the magazine and for this May 2017 edition the editors chose Vaughan (seen above left).
As highlighted in the article, the early detection of breast cancer is vital to successfully treating the condition, but mammography – the gold standard for screening – can miss half the cancers in women with dense breast tissue. This idea was unacceptable to Vaughan and Professor Tania Douglas, Director of the Medical Imaging Research Unit at UCT, who launched CapeRay seven years ago with the aim of developing a product – known as Aceso, the Greek goddess of healing – that combines full-field digital mammography and 3D automated breast ultrasound in a single platform. The company now has an exciting product that has been successfully tested in the clinic and is seeking a strategic partner to take CapeRay to the next level.
Forshaw concludes his editorial: “CapeRay is another example of a business that started small with just a concept and a drive to succeed – South African entrepreneurship at its finest.” Now that’s quite an endorsement!
Next phase is the D 3-AB US. “I HAVE A DREAM” ABOUT THIS DREAM MACHINE ,WHICH WILL BE ABLE TO DISCLOSE UP TO 95% OF BREAST CANCERS IN WOMEN WITH ,AND WITH OUT DENSE BREAST TISSUE!
Mooi so, Boet, we all knew you could do it and it was just a matter of time before the world caught on. We trust that you will not miss out on telling us when TIME mag goes ACESO.
YE BO BASIE ED!
ALLES SAL REG KOM AS ELKEEN SE PLIG DOEN!
A belated “viva” Kit! Whew – you’ve come such a long way in such a short time… And like so many other women, I just can’t wait to be liberated from the pressure of the toasted cheese machine…
And as for the cover – looking so dapper, that even your tie matches the colour of the font.
Well done all round!